About
The voice of Yukon’s
tourism industry
Connecting businesses, communities, partners, and decision-makers across the territory. TIA Yukon helps you navigate the tourism landscape.
Navigate the Yukon's tourism landscape with confidence
Tourism supports businesses, jobs, transportation, arts, culture, events, and communities across the Yukon. Navigating the industry can sometimes feel complicated. With multiple organizations, programs, funding opportunities, and support services operating across the territory, it is not always clear where to start, who does what, or where to go for help.
Our values
Four values, four ways we show up.
Generational leadership
We act today for a thriving tomorrow by supporting regenerative tourism, reconciliation, and strong community partnerships.
Collaborative unity
We bring together voices from across Yukon's tourism ecosystem to strengthen collaboration and shared success.
Unwavering integrity
We lead with honesty, accountability, and principled advocacy that industry can rely on.
Purposeful impact
We champion tourism because its success supports Yukon's economy and communities.
Staff
Still not sure?
Still not sure where to start?
Every tourism business is different. If you're not sure who to contact, what programs apply to you, or where to go next, we're happy to help.